Run your entire business from one tab.

Your website, AI chat, online booking, CRM, and team communication in one connected platform, so your team spends less time switching between tools and more time serving clients.

Built for any service-based business.

Illustration of Nova Command Center with sample data: a live activity feed and today's schedule.

Command Center · Today

Sample data

Live activity

  • LeadNew lead from AI chatAsked about Saturday openings
  • BookingBooking confirmedSat 10:30 AM · Color + cut
  • EmailConfirmation sentReminder scheduled for Friday
  • RebookRebook email sentAfter a cancellation

Everything connected

One client, four moments, zero copy-paste.

Your website, booking, email, and Command Center share one record, so every step hands off to the next on its own.

  1. 01 · Lead

    A lead comes in

    A visitor asks about Saturday openings at 11:40 PM. AI chat on your website answers from your business info, points them to online booking, and saves the conversation as a lead.

    Lead11:42 PM

    New lead from AI chat

    “Do you have anything Saturday morning?”

  2. 02 · Booking

    A booking lands

    They pick a time on your online booking page. It lands on your calendar with their details attached, with no back-and-forth messages.

    Booking11:44 PM

    Booking confirmed

    Sat 10:30 AM · Color + cut with Jordan

  3. 03 · Confirmation

    A confirmation goes out

    Nova emails a confirmation right away and a reminder before the visit, so fewer appointments slip through the cracks.

    Email11:44 PM

    Confirmation sent

    Reminder scheduled for Friday

    Text reminders: coming soon

  4. 04 · Rebook

    A missed visit gets rebooked

    If a client cancels or misses their appointment, an automated rebook email invites them to pick a new time, so the opening doesn't stay empty.

    RebookFri 9:05 AM

    Rebook email sent

    After a cancellation · link to book a new time

Capabilities

One platform for your entire operation

Website, AI, scheduling, CRM, team communication, and analytics, built to replace the disconnected tools most service businesses rely on.

01

AI Website & Lead Capture

Conversion-focused websites with built-in lead capture that turn visitors into booked appointments.

02

AI Chat & Conversations

AI chat answers visitor questions 24/7 from your business info, points people to online booking, and saves every conversation as a lead.

03

Bookings, Reminders & Follow-ups

Online booking plus automated confirmation, reminder, and rebook emails that help keep your calendar full.

04

Built-in CRM & Lead Pipeline

Every lead and client record lives in Command Center, with no separate CRM to maintain.

05

Team Chat & Roles

Internal messaging and role-based seats in the same workspace your team already uses.

06

Reporting & Revenue Tracking

Bookings, revenue, and performance in one clear view, without manual exports.

Nova Command Center

Everything your team needs, in one place

Leads, bookings, AI conversations, team chat, revenue, and daily operations in a single workspace, with no switching between disconnected applications.

CRM & Lead Pipeline

Track every lead, contact, and opportunity from first inquiry to repeat client.

Team Chat & Roles

Internal messaging with seats and role-based access in the same workspace.

Booking & Calendar

One shared schedule for the entire team.

AI Conversation Inbox

Every AI and customer conversation in a single threaded view.

Revenue & Performance

Bookings, revenue, and growth trends at a glance.

Customer History & Activity

A complete timeline of every client touchpoint.

How It Works

From setup to growth in three steps

Move from disconnected tools to one connected system, with our team handling setup and configuration.

01

We Build

We design and launch a conversion-focused, AI-enabled website tailored to your business.

02

We Automate

We configure online booking, reminders, and lead capture so every inquiry receives a timely follow-up.

03

You Grow

Clients book around the clock while you manage the business from Command Center.

Who it's for

Built for any service-based business

If your business runs on clients, appointments, and follow-up, Nova is built for it, whatever service you offer.

For example

  • Salons
  • Barbershops
  • Nail salons
  • Med spas
  • Dental offices
  • Beauty professionals
  • and many more

Health and patient information

Nova helps med spas, dental offices, and other appointment-based businesses with booking, reminders, chat, and follow-up, but it isn't a medical records system. Nova is not HIPAA-compliant and doesn't sign Business Associate Agreements (BAAs) today. Please don't put medical histories, diagnoses, treatment details, insurance information, or other protected health information in booking notes, forms, or chat. Questions? Email contact@novabooking.online.

Sample sites

See what Nova builds

Sample sites for example service businesses. Nova builds yours around your own services, whatever kind of service-based business you run.

Pricing

Choose your Nova Business Suite

Every suite runs on one connected platform and is billed monthly. Commit to a longer term to lower your monthly rate and setup fee, and upgrade as you grow.

Month to month includes the full one-time setup fee.

The Foundation Suite

$149/mo

Billed monthly. Cancel anytime.

$199 one-time setup

A custom website with AI chat and online booking, plus automated emails that keep clients showing up and coming back.

Best forSolo operators and small service businesses that want to get booked online.

  • Custom business website
  • AI site chat that answers visitors 24/7
  • Online booking
  • Automated confirmation, reminder, and rebook emails

Command Center is included with Growth and Prestige.

The Growth Suite

Most popular

$299/mo

Billed monthly. Cancel anytime.

$299 one-time setup

Everything in Foundation, plus Command Center: bookings, CRM, team chat, and every AI conversation in one workspace.

Best forGrowing teams that want to run bookings, clients, and revenue from one dashboard.

  • Everything in Foundation
  • Command Center dashboard
  • Built-in CRM and revenue tracking
  • Integrated team chat
  • Every AI chat captured in Command Center

The Prestige Suite

$499/mo

Billed monthly. Cancel anytime.

$399 one-time setup

Everything in Growth, plus Nova Academy for onboarding and training new team members.

Best forExpanding companies that need full operations plus employee onboarding and training.

  • Everything in Growth
  • Nova Academy
  • Employee onboarding system
  • Dedicated training section

Founding client rate

Our first 15 clients get $129 / $249 / $399 per month

Foundation, Growth, or Prestige at the founding rate, locked for 12 months, with no setup fee. Requires a 6- or 12-month commitment; not available month to month or on a 3-month term. After 12 months, your plan moves to the standard month-to-month rate.

Billing repeats every month until you cancel.

FAQ

Questions, answered plainly

Don't see your question? Ask on your walkthrough.

What does setup include?

Setup covers onboarding and launch: your kickoff call, building and configuring your website, setting up AI chat, online booking, and automated emails, and connecting your domain. On Growth and Prestige, we also set up your Command Center account with your services and team. Later redesigns, extra pages, or custom work are quoted separately.

Setup is a one-time fee: $199 / $299 / $399 for Foundation / Growth / Prestige, charged with your first payment. It's half off on 3- and 6-month terms and waived on a 12-month term.

How long until I'm live?

Usually about 1 to 2 weeks after your walkthrough, once we have your content (services, photos, and business details). We'll agree on a go-live date with you on the walkthrough.

Is there a contract? How does cancellation work?

Month to month renews each month, and you can cancel anytime. To cancel, email contact@novabooking.online from the account owner's email with your business name (or use the cancel option in a billing portal, when available). We confirm by email within 2 business days. Cancellation takes effect at the end of the billing period you've already paid for, you keep access until then, and it never requires a phone call.

A 3-, 6-, or 12-month commitment lowers your setup fee (half off on 3 and 6 months, waived on 12), and 6 and 12 months also take 5% and 10% off each month. We email you at least 30 days before a commitment ends. After it ends, your plan continues month to month at the regular rate until you cancel or choose a new commitment.

You can cancel a commitment early, but the discounts are given in exchange for the full term. If you leave early, you pay the difference between what you paid and the regular month-to-month price for the months you used, plus the unpaid part of any setup fee that was halved or waived. You owe nothing for months you don't use. A 3-month term has no monthly discount, so only the setup savings apply. Our Terms (Section 6) have the full details.

Are payments refundable?

Setup fees aren't refundable once work begins, which is at your kickoff call or when we start your build, whichever comes first. If you cancel in writing before work begins, we refund the setup fee in full.

Otherwise, payments aren't refundable, and we don't give refunds or credits for partial months, unused features, or time left after you cancel. We do refund or credit amounts charged in error, prepaid fees for unused time if you end your plan because we materially breach our Terms and don't fix it within 15 days of your written notice, and anything the law requires. See Section 6 of our Terms.

What is the founding client rate?

Our first 15 clients get Foundation, Growth, or Prestige at $129 / $249 / $399 per month with no setup fee. Founding pricing requires a 6- or 12-month commitment; it isn't available month to month or on a 3-month term. Your founding price is locked for 12 months from your start date, and your order confirms that you're a founding client.

On a 6-month founding term, months 7 to 12 continue month to month at the founding price, and you can cancel during that time without an early-exit amount. On either term, starting in month 13 your plan moves to the regular month-to-month price unless you choose a new commitment.

Does Nova work with the tools I already use?

Nova is one all-in-one platform built in-house to replace separate tools: your website, AI chat, online booking, and automated emails, plus Command Center (CRM and your business dashboard) on Growth and Prestige. Most businesses don't need a separate booking, CRM, or reminder app.

Online card payments for your Nova plan run through Stripe. If you rely on a specific tool today, ask on your walkthrough and we'll tell you honestly how it fits.

Can clients book with different team members?

Online booking works with your list of services. On Growth and Prestige, Command Center keeps your services and your team in one place, with a shared team calendar, and each appointment can be assigned to a team member.

If you need clients to pick a specific stylist or provider when they book online, ask on your walkthrough and we'll show you how that works for your business.

Who owns my data and website content?

You own your business content, logo, and domain, and your client data is yours too. Nova owns the website design, code, and platform, as our Terms describe.

When your subscription ends, you can request an export of your data for 30 days by emailing contact@novabooking.online. If your account is paid up, we'll help transfer your domain and hand over your content, including text, images, and service lists.

How do I get support?

Email contact@novabooking.online. We typically reply within 1 business day. During onboarding, we also meet with you on walkthrough calls to get everything set up.

Everything connected. Everything Nova.

Spend less time managing software and more time running your business.

Website, AI chat, scheduling, CRM, team chat, and Command Center in one platform. Schedule a complimentary walkthrough to see how Nova fits the way your business operates.

Book a Walkthrough

Schedule a personalized walkthrough

Choose a preferred time and we will confirm your walkthrough by email with a video link. Walkthroughs are available Monday–Friday, 9 a.m.–5 p.m. Eastern.

Walkthroughs run Monday to Friday.

9:00 AM to 4:30 PM ET, every 30 minutes. We confirm by email.

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